The renowned jewellery brand begins its international expansion, with Mall of the Emirates, Dubai set to open next
ABU DHABI: Palmonas, one of India’s fastest-growing jewellery brand, has officially entered the Middle East with the launch of its first-ever UAE store at Reem Mall, Abu Dhabi. Marking a defining milestone in the brand’s global growth journey, the launch signals the beginning of Palmonas’ expansion across the UAE, with its second location at Mall of the Emirates, Dubai set to open soon.
Recognized for redefining everyday luxury, Palmonas has built a strong reputation for creating jewellery that combines contemporary design, exceptional craftsmanship and accessible luxury. The brand offers trend-led collections crafted from high-quality, tarnish-resistant materials, designed to complement modern lifestyles while maintaining lasting quality. From statement pieces to timeless essentials, every Palmonas creation is made to be worn effortlessly, every day. The brand offers wide collection of 9kt Gold Jewelry studded with Lab Grown Diamonds, Silver and Demifine Jewelry.
Further strengthening the brand’s appeal is acclaimed Bollywood actress Shraddha Kapoor, who is both the face of the brand and a co-founder. Her association reflects Palmonas’ philosophy of celebrating confidence, individuality and effortless elegance, resonating with consumers seeking jewellery that seamlessly transitions from everyday wear to special occasions.
The UAE has been strategically selected as the first international destination for the brand, driven by the country’s thriving luxury retail ecosystem, fashion-forward consumers and multicultural population. As one of the world’s leading shopping and lifestyle destinations, the UAE presents an ideal platform for Palmonas to introduce its distinctive approach to modern jewellery to a global audience.
The official launch at Reem Mall will be celebrated through an exclusive event attended by leading media representatives, influencers, fashion personalities and industry stakeholders. Guests will receive a first look at Palmonas’ signature collections while experiencing the brand’s vision, craftsmanship and commitment to making premium jewellery accessible for everyday wear. The event also serves as an opportunity to introduce the brand’s long-term vision for the Middle East and engage directly with the region’s fashion and lifestyle community.
“Our entry into the UAE marks a significant chapter in Palmonas’ journey,” said Pallavi Mohadikar,CEO . “The Middle East has always been an important market for us, and the UAE’s vibrant fashion and luxury landscape makes it the perfect destination to begin our international expansion. We are excited to introduce our collections to customers who appreciate quality, contemporary design and everyday luxury.”
The launch at Reem Mall represents more than the opening of a retail store it marks the official beginning of Palmonas’ Middle East journey. As the brand continues its expansion across the UAE, starting with its upcoming Mall of the Emirates location, Palmonas aims to establish itself as a leading destination for jewellery, bringing its signature blend of style, quality and accessibility to a wider international audience.